电子商务

Delivery time:2019-10-17Views:340

E-commerce

Length of schooling: 3 years

Educational objectives: To cultivate specialized technical talents using modern information technology to carry out business activities, with professional competence of e-commerce network marketing, e-commerce website planning and design, website promotion, management, operation and maintenance, e-commerce system application and design, with professional qualification certificates, engaged in network marketing, business website planning and design, website designer, business website visual design, cross-border e-commerce platform operation, network editing, customer relation management, e-commerce project management, e-commerce event planning and operation, business website application and maintenance.

Main courses: The main specialized courses include Fundamentals of Programming, Introduction to E-Commerce, Network Marketing, HTML and Web Design, Business Database Application, Basic Accounting, Computer Office Software Application, Visual Marketing Innovative Design, Kingdee ERP Supply Chain Management, Customer Relation Management, Web Site Development Technology, Enterprise Website Promotion, Business English, New Media Technology, Cross-border C-commerce Practice, New Retail Technology, Website Construction and Operation Training, E-commerce Application Comprehensive Training, E-commerce Practice Project Operation Training, Comprehensive Training of Cross-border E-commerce, Comprehensive Training of E-commerce Website Operation and Promotion, On-post Practice and Graduating Project.

Employment orientation: Geared to e-commerce enterprises, e-commerce service enterprises and e-commerce application departments of traditional business enterprises in Jiangsu Province and the Yangtze River Delta, the graduates are engaged in e-commerce network marketing, customer relation management, e-commerce website planning and design, website designer, business website visual design, cross-border e-commerce, e-commerce project management, e-commerce website and management system operation and maintenance, promotion and application.

Faculty: Among the full-time teachers, we have 3 associate professors, 2 doctors and 4 masters. Most of the teachers have overseas study or training experience and forefront enterprise work experience. At the same time, we have ample part-time teachers from the industry and enterprises. The teaching team is optimally structured with reasonable echelon.

Training conditions: We have E-commerce Operation Simulation Training Room, where the students can master the e-commerce operation process and understand the basic knowledge of market operation through systematic training. The E-commerce Visual Technology Training Room is used for commodity picture production and video recording, to enable the students to master the technologies related to e-commerce marketing and promotion; in addition, we also have E-commerce Website Construction Training Room, Baidu Internet Marketing Laboratory and so on.

Main employers: Suning.com., South Branch of State Grid Customer Service Center, Huatuo Digital Co., Ltd., Nanjing Lvdengxia Trading Co., Ltd., Nanjing Maiwei Yike Trading Co., Ltd., Nanjing Ruidong Huitong Network Co., Ltd., etc.